The wait is over! View the April 2024 Rentsync National Rental Demand Report.
The wait is over! View the April 2024 Rentsync National Rental Demand Report.
According to HubSpot.com, 76% of web users feel that the most important part of a company’s website design should be easy to find content. More interestingly, the same survey reported that only 10% of customers said they care about a websites overall appearance.
This is intrinsically true. Take any of the successful online companies and compare their aesthetic beauty – Amazon, Ebay, Kijiji – all of these sites aren’t beautiful works of art, they have simply been design to be easy to navigate.
Now, this is not to say that a rental website can’t be attractive, but this insight should offer a slight shift in the importance placed on design alone. Perhaps 76% of the focus of a redesign should be given to content and navigation, as opposed to a beautiful design.
It’s really something worth thinking about. Sometimes the most productive, user-friendly websites are not the most attractive.
Manage cookie settings
Rentsync collects cookie data to provide a better user experience, but we offer you choices regarding how we and our third party providers collect and use the cookie data.
Necessary Cookies
These are essential in order to enable you to move around the website and use its features. If you do not allow these cookies, you won't be able to use our site properly.
Targeting and Tracking Cookies
These record your visit to the Rentsync website, the individual pages you visit, the links you follow and the type of device you use. Our use of these cookies might also mean that you may see Rentsync adverts on other websites. Our partners may also use information recorded by these cookies to see how well their ads are performing. If you do not allow these cookies, you may see more content and adverts that do not match your interests.
We use cookies from third-party advertising partners to deliver relevant advertisements to you both on the Rentsync website and on other websites. To opt out of a third party's use of cookies and behavioural advertising, you must visit their website and follow the specified opt-out procedures.