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January 14, 2011

posted by: Michael Mottola

Introduction to the LIFT System

Michael Mottola, Technical Director at LWS, discusses the LIFT Sytem.

Michael Mottola, Technical Director at LWS, discusses the LIFT Sytem.

January 13, 2011

posted by: Jason Leonard

Apartment Website Design - Search Feature

If you visit an average apartment rental website you’ll often see a search feature prominently displayed on their home page or featured in one of their navigation bars.  Search tools can be a great way for customers to sift through a large amount of listings to find their desired criterion, but in some instances they may act negatively towards the overall customer experience.  In fact, they may be overkill for most websites. The worst thing that can happen from a customer’s point of view is to arrive at a null result.  This is frustrating and it also seems like the landlord doesn’t have anything that meets the desired needs.  For this reason alone I caution all of our clients from over-using a search tool.  In fact, if our client is not dealing with a large quantity of rental stock then we advise not to use a search tool. A prime example was...
If you visit an average apartment rental website you’ll often see a search feature prominently displayed on their home page or featured in one of their navigation bars.  Search tools can be a great way for customers to sift through a large amount of listings to find...

January 11, 2011

posted by: Carissa Drohan-Jennings

SMS Text Messaging Makes Our Lives A Little Easier

In the rental industry landlords can also benefit from mobile communication. There are many creative ways to adopt SMS messaging.

In the rental industry landlords can also benefit from mobile communication. There are many creative ways to adopt SMS messaging.

January 06, 2011

posted by: Nick Kenyeres

Mobile Websites and Location Awareness

Mobile websites are becoming increasingly important tools in our clients’ Internet marketing strategies.

Mobile websites are becoming increasingly important tools in our clients’ Internet marketing strategies.

January 05, 2011

posted by: Carissa Drohan-Jennings

Twitter Growing Rapidly In Canada Presents An Opportunity For Landlords

Twitter accounts in Canada grew by 75% in 2010 and that growth presents an opportunity for landlords to engage the nation with micro-blogging.

Twitter accounts in Canada grew by 75% in 2010 and that growth presents an opportunity for landlords to engage the nation with micro-blogging.

January 04, 2011

posted by: Carissa Drohan-Jennings

68 Per cent of the Canadian Population Is Online - Are You?

Canadians are the most wired people in the world! If you're not marketing your apartments online then you're missing out on a huge opportunity.

Canadians are the most wired people in the world! If you're not marketing your apartments online then you're missing out on a huge opportunity.