Mitch is an experienced early-stage tech executive with 15+ years of product, marketing and go-to-market experience.
Before joining LWS, Mitch held a variety of senior roles including being the marketing leader for two B2B tech companies whom both earned spots on the PROFIT 100 and 500 respectively – a yearly list of Canada's fastest-growing companies. During that same period, he also co-managed a digital marketing agency for small-to-mid-market clients.
In 2018, Mitch earned his Chartered Marketer designation with the Canadian Marketing Association (CMA), which demonstrates the CMA's recognition of Mitch among Canada's top marketing professionals.
He also is Pragmatic Management Certified (PMC-II), which demonstrates a designated level of expert knowledge in both product management and product marketing and is a well-recognized and sought-after designation.
In the past, Mitch also owned and managed several rental properties and has been a speaker at Landlord WEBCON (Landlord Web Solution's User Conference).
When he isn't glued to his MacBook or writing "personal bios" in the third person, he can be found suffering through a morning workout, having coffee with his wife or daydreaming about the day he'll finally get to summit Mount Aconcagua.